Why Magento is the Best Option for Your Leicester Ecommerce Website

If you are going to develop an ecommerce website for your Leicester business, then the Magento platform should be uppermost on your mind. It is the fastest growing platform on which UK and global websites are built and currently commands an estimated 30% of the global market share. Some of the biggest retail brands in the world currently use Magento which further underscores its importance as an indispensable ecommerce tool. In order to get optimal benefits from the deployment of this platform, it is also important to contract a professional Magento Leicester developer that will help you reach your full ecommerce Leicester market potential.


The kind of developers that you choose for your Magento Leicester ecommerce portal should have the requisite Magento certification and must have had good experience building some awesome Magento ecommerce portals for the businesses in Leicester and beyond. It is therefore necessary to ask for references before you pick any particular developer to develop your ecommerce portal. A good developer that can give you a bespoke Magento solution will give you a significant edge in the marketplace. Read an article here at https://en.wikipedia.org/wiki/Magento.

The best Magento deployment by the Magento web designers should also include a mobile aspect. Mobile commerce is the next frontier in ecommerce and you need a fully responsive website that will suit all clients irrespective of their viewing devices. With many bigger ecommerce businesses shifting towards omni-channel marketing, there is the need for the integration of your Magento ecommerce solutions with the CRM and ERP systems. Is your developer skilled in carrying out these kinds of deployments for your business?

Magento is a feature-rich and highly robust platform, which is why it is much preferred by many Leicester ecommerce websites. Here is an overview of some of the Magento features that make it such as potent ecommerce portal for many businesses:

As a feature-rich and open source ecommerce solution, Magento offers many businesses a great deal of flexibility when it comes to the deployment of ecommerce portals. It offers a great deal of control over the look of the ecommerce website, the content of the website as well as website functionality.

Magento Leicester ecommerce solution is a smart web solution for building your e-stores. There is a great deal of flexibility in its integration with backend systems such as ERP and CRM. Compared to other ecommerce platforms, it offers users unparalleled customization options and has a huge pool of plugins that you can use to extend its functionality. For example, many of the ecommerce Leicester businesses are likely to love the one-step Checkout process that simplifies the process for buyers. This is just one of the numerous plugins that are available for this portal.

The platform also lends itself well to optimization for SEO. It is a portal that you can easily use to add SEO features and get your ecommerce products ranking at the top of the SERPs. It integrates well with the XML sitemap standards and it also incorporates tools that you can use to link to Google Base. You will be able to list your products, not just in the “official” Google SERPs but also in the Google Shopping results pages. This naturally increases the conversion rates and sales for your ecommerce products.

The Magento platform has great content management tools that are simple and intuitive. This can allow anyone to edit or add content on the platform. It simplifies the process of filling your product pages with your products and descriptions.

Lastly, Magento also offers payment integration with various payment options ranging from Google Checkout to PayPal. Even if you are a small vendor without a merchant account, you can easily integrate a payment system and begin receiving payments. If you are running a bigger ecommerce portal, you will love the easy integration with some of the top payment gateways such as Card Save, World Pay and Sage.

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